Samsung 108 cm (43 inches) 4K Ultra HD Smart LED TV UA43CU7700KLXL (Black)

Samsung 108 cm (43 inches) 4K Ultra HD Smart LED TV UA43CU7700KLXL (Black)51sDFzhHX7L51pJCFfkWfL41 u76awnoL31VMrf9yFZL511DYhyOROL511LrFoRT6L519WC0qSE0L41rGN2eJPdL51BZXNgl3GL51ZMlyzBsmL
Price: ₹49,900 - ₹41,990.00
(as of May 26, 2024 13:27:40 UTC – Details)

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From the manufacturer

2nd Half TV Banner2nd Half TV Banner

Crystal Processor 4KCrystal Processor 4K

Pur ColorPur Color

Contrast EnhancerContrast Enhancer

Crystal Processor 4K

See every shade of color as intended in 4K. Powerful 4K upscaling ensures you watch your favorite content in up to 4K resolution.


Fine-tuned color for vibrant, lifelike picture. PurColor enables the TV to express a huge range of colors for optimal picture performance for an immersive viewing experience.

Contrast Enhancer

Enhanced sense of depth and color. Contrast Enhancer dynamically adjusts the contrast, resulting in an enhanced sense of depth and color.

Object Tracking Sound Lite (OTS Lite)Object Tracking Sound Lite (OTS Lite)


Adaptive SoundAdaptive Sound

Sound Object Tracking Sound Lite (OTS Lite)

Virtual sound that tracks the action. A 3D surround sound with our virtual top channel audio will allow you to be fully immersed in the audio experience.


TV and soundbar orchestrated in perfect harmony. Q-Symphony uniquely allows TV and soundbar speakers to operate simultaneously without muting TV speakers for a more harmonious sound.

* Check for Q-Symphony compatibility on soundbar product specifications. * Soundbar sold separately.

Adaptive Sound

Hear vivid yet balanced audio with Adaptive Sound that optimizes sound based on real-time scene analysis by content type.

Motion XceleratorMotion Xcelerator


3-Side Bezeless Design3-Side Bezeless Design

Motion Xcelerator

.Smooth motion for a clear picture. Experience clear picture and performance. Motion Xcelerator automatically estimates and compensates frames for the source of contents.

Auto Low Latency Mode (ALLM)

Instantly reacts to your commands. Experience smooth gaming without motion blur and judder. ALLM optimizes your screen, so you have more control with barely noticeable input lag.

3-Side Bezeless Design

Crafted with an effortless minimalistic style from every angle, the sleek and elegant design draws you to the purest picture.


Multiple Voice AssistantsMultiple Voice Assistants

Cloud KeyCloud Key


Work and learn from home. Enjoy full possibility of what you can do. Seamlessly access your PC, Laptop, and mobile wireless DeX on your TV.

* TV and PC must be connected to a network.

Multiple Voice Assistants

Choose whatever voice assistant you are used to. Get optimal entertainment experience and advanced control in your connected home.

TV Key cloud in-built STB solution within Samsung TVs

Instant access to pay-tv service directly on Samsung TVs, using TV remote control. No set-top box required. Clutter Free experience with less wires.

Connectivity : 3 HDMI ports to connect set top box or gaming console | 1 USB ports to connect hard drives or other USB devices | Ethernet | Wi-fi | Bluetooth
Sound: 20W Output- 2CH | Powerful Speakers with Q-Symphony | OTS Lite | Adaptive Sound | Dual Audio Support (Bluetooth) | Buds Auto Switch
Smart TV Features : Built-in Voice Assistant | Supported apps: Netflix, Prime Video, YouTube, etc. |Screen mirroring |Universal Guide |Media Home | Tap View | Mobile Camera Support | AI Speaker |Easy Setup | App Casting | Wireless DeX | SmartThings | Smart Hub | IoT Sensor |Web Browser
Display : 4K Ultra HD Smart Panel | Crystal Processor 4K | Pur Color | HDR 10+ | Mega Contrast UHD Dimming | 3 Bezel-less | Motion Xcelerator | Contrast Enhancer | Filmmaker Mode
Warranty Information: 2 year comprehensive warranty on product (1 year standard warranty and 1 years extended warranty provided by the brand from the date of purchase)

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